As we step into 2025, large-format signage is becoming an indispensable element in crafting unforgettable experiences and fostering engagement. Across industries, from retail and trade shows to corporate environments and events, brands are leveraging innovative design and technology to differentiate themselves, connect with their audiences, and transform spaces into powerful storytelling tools.
At Color Reflections, we’re at the forefront of these innovations, providing our clients with unique and tailored signage solutions that not only meet but exceed expectations for showcasing their brand and messaging. Here’s an insider’s view of the major trends steering the future of large-format signage in 2025.
Retail: Props and Creative POP Displays
In the competitive world of retail, signage needs to do more than direct—it must captivate. Creative point-of-purchase (POP) displays and props are redefining the shopper experience. When it comes to retail graphics in 2025, Brands are merging traditional signage with three-dimensional designs, turning ordinary products into the stars of artistic showcases. And they are seeing a big return. Engaging with a physical object in a store can increase the conversion rate of products by almost 40%!
The value of imaginative POPs and 3D props extends far beyond the walls of the store. A dimensional prop, like the larger-than-life Dior perfume bottle printed by our Hollywood, Florida, team, is so different that shoppers often take pictures and post them online, increasing your reach and longevity even after the display is taken down.
Custom props and POP displays are also eco-friendly. Color Reflections focuses on sustainable materials and inks when printing these specialty retail graphics, such as recycled plastics and paperboards.
Sustainability is important to Color Reflections. Learn more about the eco-friendly printing choices we offer customers to help reduce everyone’s carbon footprint.
Events: Backdrops and Step-and-Repeats
Events are all about creating moments that attendees will remember—and share. In 2025, large-format backdrops and step-and-repeat banners are setting the stage for these experiences. These event graphics have evolved from simple branded walls to dynamic, immersive designs that have become the highlight of photo opportunities.
Brands are experimenting with layered textures, oversized cutouts, and even reflective surfaces to add depth and personality to their step-and-repeat setups. Color Reflections partners with companies like Dreamscape, which provide unique textured materials like mirrored surfaces to help our customers create experiential and tangible environments.
These backdrops are not just for photos; they’re integral to the storytelling of the event itself. Whether it’s a product launch, gala, or conference, custom-designed backdrops ensure that every photo taken serves as a piece of shareable marketing. Paired with reusable frames, the graphics can be recycled for use in years to come.
Hosting an outdoor event? Here are some must-have banner features for installing graphics outdoors.
Corporate Spaces: SEG Lighted Graphics
In office environments, corporate large-format signage is being reimagined to balance function with inspiration. Silicone Edge Graphics (SEG) are transforming bland, windowless offices and meeting rooms into lively, inviting environments. With their frameless appearance and high-definition imagery, SEG graphics create the illusion of natural light or bring the outdoors in.
For example, a city-center office might feature SEG displays with serene nature scenes to enhance employee morale and productivity. Or, bright, backlit SEG panels could illuminate a company’s core values in common areas. What’s more, these displays are easily updated, offering a fresh look without the permanence of traditional renovations.
SEG graphics are just one element in our custom printing wheelhouse. See the other top corporate graphics missing from your office decor that can help keep workers engaged.
Trade Shows: Dimensional and Environmental Graphics
A trade show floor is a highly competitive space, with thousands of booths competing for attendees’ attention. When it comes to making a lasting impression, 2025 is the year of dimensional and environmental graphics for trade show displays. Exhibitors are moving beyond flat backdrops and simple banners, opting for multi-layered, immersive designs that invite interaction.
Dimensional graphics, such as 3D logos or multi-layered product displays, draw visitors in and facilitate engagement, helping booths stand out while powerfully conveying the brand’s ethos. Environmental graphics, meanwhile, bring a cohesive branded atmosphere to each booth, from walls to floors, immersing visitors in the brand experience.
Color Reflections has printed thousands of trade show displays and large-format graphics over the years. Take Canon, for instance. Our Philadelphia team provided several graphics for various environments for an expo hosted by the camera and printing giant. Several large format signage elements included a baseball field floor and crowd backdrop, a runway with large wall wraps on either side, and the bow of a boat that attendees could stand on. There were also other large-format signage, like welcoming banners and a timeline mural printed on huge panels.
While sustainability is important, due to the sheer number of trade shows and merchants/businesses, there’s also an emphasis on portability using lightweight, modular materials that are easy to transport and set up.
Environmental and experiential graphics are just a few of the new elements for trade show displays. Check out our other tips for helping your trade show booth stand out.
Color Reflections Prints Experiential Graphics For Retail, Trade Shows, Events, and More
Storytelling is at the heart of all signage trends in 2025—especially for large-format graphics. Whether it’s a POP display or retail prop, a custom backdrop for an event or conference, a stand-out trade show display, or lighted SEG graphics, you want to create an emotional connection with the audience. Large format signage doesn’t just deliver information, it helps craft an experience that resonates and lingers after the initial interaction.
Color Reflections has printed and installed high-quality signage solutions for more than 50 years. Our printing experts have printed everything from retail graphics for high-end jewelers in Miami malls and branded construction signage in Orlando theme parks to 20-foot backdrops on New York movie sets and campus murals and locker room makeovers for Pennsylvania universities. With offices in Houston, Hollywood, FL, Atlanta, Orlando, and Philadelphia, we have the ability to print, ship, and install anywhere in the US, the Caribbean, and Puerto Rico. Ready to create experiential and dimensional large format signage for your brand? Contact our printing teams today.
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